Toyota C-HR Debut

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Toyota C-HR Debut

 

Motion graphics developed for the world debut of the Toyota C-HR and for a guest performance by world-renowned DJ, 3LAU. Interpreting the diamond cut design language of the Toyota C-HR, geometric motion graphics danced across faceted media surfaces. The LED “shroud” alternates between opaque and semi-transparent to the music, revealing 3LAU performing on a suspended platform inside.


Categories

Motion Graphics

Credits

Agency: Designed at o2 Creative Solutions
Photography: Kathryn Rapier